Having brought Monarch's mantra - “warm, comfortable, inviting and contemporary” - to life in its branding, the next step was to convey that experience online.

We opened the site by presenting the core of the Monarch philosophy, “Sharing food with another human being is an intimate act that should not be indulged in lightly", which then dissolves in a flutter of butterflies to reveal the elegant interface. The simple, intuitive navigation scheme complements sumptuous photography and understated hints of motion to deliver a site that is a feast for the eyes and an invitation to experience the real feast at Monarch's tables first-hand.
 
For a closer look at Monarch Restaurant & Wine Bar, please see our page on their branding project.